Critically evaluate the impact of social media on the business world Essay - 2

Critically evaluate the impact of social media on the business world and our life - Essay Example es users to interact between each other and exchanging details of their lives such as personal information, biographical data and professional information. The emergence of social media from web 2.0 has created a huge impact on the current scenario of commercial environment. The utilization of social media has changed the way people communicate and human relationship dynamics has taken a new perspective. The history of internet has changed drastically due to the revolution of social media and made internet technologies inclusive. Social media has become largest web presence for many businesses which overtakes email and company websites. It is really hard to find any people who does not exercise any forms of social media which can be application and websites. This essay will follow the statement about the emergence of social media has huge impact on human lives and businesses. Social media has provided people a platform that encourage them to share their views, news and opinions that are happening around the globe. Factor that enables to the growth of this technology is due to their ability of producing user-generated content. At an unprecedented level, social media allows users to connect with each other. It has become inevitable part of human lives. Social media has created a global reach for human beings via internet. The benefit of social media on human lives is enormous as it helps users to share knowledge, information and communicate. Advantages of social media are discussed below: Social media enrich human lives by helping them to communicate effectively and regularly with other people. In earlier days, technology used to be more intensive and it required experts to handle it. But over the period, development of technology and platforms helped users to actively use the services without requirement of any expertise in technological background. Social media acts as a wonderful communication tool for people to interact with each other at any place and time.